Counsellor profiles
Google Business Profile for counsellors
When Google’s eligibility allows a listing, we align the counsellor Business Profile with the site we publish—practice name, phone, public room or service area only if you agree, counselling services that match the HTML, and BACP status exactly as held. Alder Quay is a designed example, not a live profile; we do not invent categories, upgrade member to accredited, pin a home address by default, or promise map-pack placement.
Example bespoke sites
Alder Quay is a designed example in Bristol. It is not a counsellor’s Business Profile or proof of local rankings.

Couples therapy · Bristol or online
For the pattern between you
Two adults. You can come together, or one of you can write first. 60 minutes · £90.

- 1
Who is in the room
Couples therapy is for two of you. Relationship therapy is for one person, when the other is not coming.
- 2
The fee is on the page
£90 for 60 minutes, in Bristol or online, before you decide to write.
- 3
A short note
Names, an email, and in person or online. You do not need to tell the story in the form.

Relationship therapy · one person
When you want to look at it alone
£90
60 minutes. For one person who wants to understand a relationship, when the other person is not in the room. Same fee as couples therapy.
Bristol or online. Cancellation sits on the same page as the fee.
Names, an email, and where you would like to meet. Leave the story of the relationship out of the form.
Alder Quay Therapy
Bristol · Couples and relationship therapy
Designed example
SEO, AI AEO and language models
Status sentence on site.
Profiles drift from websites. We repeat public facts in HTML and schema—no fake shopfront for pure online.
Google
Search · AI Overviews · Gemini
Google reads the same NAP as the site when both exist.
- Googlebot
- Google-Extended
OpenAI
ChatGPT
ChatGPT must not paste accredited into a member profile.
- OAI-SearchBot
- GPTBot
- ChatGPT-User
Anthropic
Claude
Claude sees no PostalAddress on online-only routes.
- Claude-SearchBot
- ClaudeBot
- Claude-User
Perplexity
Perplexity
Perplexity can open categories and online guides.
- PerplexityBot
- Perplexity-User
Under the surface
Counsellor GBP in data.
This block is on the page because profiles inflate status. The sample Service names counsellor wording matched to the website.
{
"@type": "Service",
"name": "Counsellor Business Profile",
"serviceType": "Google Business Profile for counsellors",
"description": "Counsellor wording and status matched to the website"
}The website we deliver
Eligibility before counsellor wording
Google’s Business Profile eligibility and representation guidelines decide whether a listing exists—pure online work with no place clients visit may mean no profile; that path is Google Business Profile for online therapists, not a fake shopfront.
We do not claim a profile for a business Google will not list. Category choice happens in Google’s live chooser—Google Business Profile categories for therapists explains why we do not print a frozen menu here.
Same words as the website
Member, registered member and accredited member are different—match how to display BACP membership on a website and presenting therapy credentials clearly. The profile does not upgrade status; structured data on the site repeats only what the visible about page states.
Phone is one you answer. Services in the profile are services on the site—not a longer menu of modalities you do not offer. Photos are ones you can license; we do not add stock portraits.
| We match | Left off |
|---|---|
| Counselling wording when that is the work | Psychotherapist label without the title |
| Public address only if you agree | Home pinned by default |
| BACP status exactly as held | Accredited when you are member only |
| Site name, phone and town | A virtual office for a pin |
| No scripted review asks | Clients asked to describe therapy publicly |
Reviews and confidentiality
We do not script review requests that invite clinical detail—see therapist Google reviews and ethics. Confidentiality is not a slogan on the marketing site.
Broader therapist profile setup stays on Google Business Profile for therapists; local SEO for therapists is the studio service when a room and consistent NAP are in scope.
Website and profile alignment in the build
Counsellor sites with local pages ship in counsellor website design and local SEO for therapists—£149 setup and £49 a month on Standard Managed for 12 months, then £39; Prices include VAT.
Standard Managed is £149 setup and £49 a month for 12 months, then Website Care at £39. Growth Managed is £249 and £69 a month, then £49, when each real service needs its own page. Creating a Google Business Profile is free when eligible; we do not sell listing management or map-pack guarantees. Outright is £650 or £995. When you open or change a profile, we update site copy and structured data in the same project so crawlers and the listing read one story.
A free website review, or a free consultation
A free website review if you already have a public site, or a free 20-minute consultation if you do not.
Profile not a SKU.
GBP is free when eligible—Prices include VAT. Studio price is the website and local HTML.
Managed · recommended
£149
setup
+ £49/month
Then Website Care at £39/month after 12 months.
Start your managed websiteGrowth Managed
£249
setup
+ £69/month
Then Growth Website Care at £49/month after 12 months.
Choose GrowthOr buy outright
£650
or £995
Pay in full, or across 3 payments. Those payments are not the managed plan.
See outright pricesPrices include VAT. Your domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.
See what is includedQuestions
- Is this different from the therapist profile guide?
- Yes. That guide stays general. This one uses counsellor wording and BACP status distinctions.
- Can you say I am accredited?
- Only if that is the status you hold today on the register.
- Should clients review me on Google?
- We do not ask them to describe the work in a review. That is an ethical limit, not a growth tactic.
Ready for a clear next step?
Request a free website design review if you already have a site, or book a free 20-minute consultation if you are starting from scratch.
Or email hello@therapistwebsitestudio.co.uk.
Sources
Checked 4 October 2026. These pages explain the public rules. They are not a ranking promise.
