Family therapist websites
Family therapy websites need a door per audience when attendance or the fee changes—not one blended homepage.
Parents, a whole household, a young person and a referrer read different questions. Therapist Website Studio maps each real offer to its own URL with who can attend, the session fee in text, and a referral or enquiry path that stays short—so Google and answer engines can tell household work apart from couples sessions or a parent asking about a child.
Example bespoke sites
Linden Walk and Meridian Room are designed examples of two routes: counselling versus psychotherapy on one hand, and a Leeds room practice on the other. They are not a family clinic case study.
Edinburgh · online across the UK
Counselling and psychotherapy, named apart.
Choose the work that fits. Each has its own page, its own fee, and the same short way to write.
Counselling
A weekly place to start
£70
50 minutes · Edinburgh room or online
A weekly session for something you want to work on now. For adults, in Edinburgh or online.
Psychotherapy
Longer work, with its own page
£85
50 minutes · the pattern underneath
For a pattern that keeps returning, when a single conversation is not enough. Its own page, and its own fee.
Which are you asking about?
The form asks for counselling or psychotherapy, so the reply matches the work. It does not ask you to explain a history.
Name, email, which route, and Edinburgh or online.
WriteLinden Walk
Edinburgh · Counselling and psychotherapy as separate pages
Designed example
Time enough to say what the trouble actually is
Individual psychotherapy, usually weekly. £85 for 50 minutes. Thursdays in Leeds, and online on the other days.
The first meetings · £85
To see whether this work fits
These meetings are not an assessment, and you are not asked to send a history. A loss, a relationship, or work are ordinary places to begin.
Thursdays in the Leeds room. Other days online across the UK. Your name, your email, and which you prefer.
WriteMeridian Room
Leeds · Longer-form individual psychotherapy
Designed example
SEO, AI AEO and language models
Household fees kept apart in AI answers.
Blended family copy makes engines pick the wrong fee. We give each real door its own HTML and Offer so Google, ChatGPT, Claude and Perplexity can tell household sessions from couples or child enquiries.
Google
Search · AI Overviews · Gemini
Google may index a household URL when it is linked as its own service from the homepage.
- Googlebot
- Google-Extended
OpenAI
ChatGPT
ChatGPT search can cite the family session fee from the matching route.
- OAI-SearchBot
- GPTBot
- ChatGPT-User
Anthropic
Claude
Claude reads referral contact details as text, not as stored clinical records.
- Claude-SearchBot
- ClaudeBot
- Claude-User
Perplexity
Perplexity
Perplexity can open the enquiry on the page that matches the reader you named.
- PerplexityBot
- Perplexity-User
Under the surface
Each family door in structured data.
This block is on the page because family work often spans several readers. The sample Service describes family sessions with GBP currency in the Offer.
{
"@type": "Service",
"name": "Family therapy",
"serviceType": "Family sessions",
"audience": { "@type": "PeopleAudience", "audienceType": "Families" },
"offers": { "@type": "Offer", "priceCurrency": "GBP", "description": "Household session fee on the family URL" }
}The website we deliver
One paragraph cannot serve every reader
We replace homepages that list “individuals, couples and families” then link every button to the same copy. Each offer you actually run gets who attends and the fee on its own screen. When family or systemic work is how you are registered, we publish that status and link UKCP.
Thin duplicate URLs are worse than one strong page—we merge when the reader and fee are the same, and split when they are not.
How this build relates to couples and child routes
The couples service page is for two people and one relationship fee. The child therapist page is for a parent or carer enquiring about a child. This route is for practices where more than one of those readers is a genuine offer. If you only see couples, we scope the couples build instead.
A fee on the page that matches the room
A parent-only session, work with a child present, and a multi-person household session can differ in length and price. We put your figure on the relevant URL in HTML and structured data. BACP’s framework expects costs and the way of working to be clear before therapy starts.
When an agency or school pays, we say so. We do not invent concessions you do not offer.
Referrers get an address, not a family history form
Colleagues receive a named contact, role and email with a short note about what not to send. Public forms stay brief for the same ICO special-category reasons as on other therapy pages.
First-contact design is expanded in a clear first-contact journey.
Studio prices when several doors are real pages
Several distinct family-facing routes usually mean Growth Managed: £249 setup and £69 a month for 12 months, then Growth Website Care at £49. A single family offer on a solo site can sit on Standard Managed at £149 and £49, then £39. Prices include VAT. Outright is £650 or £995. The domain stays in your name. On Managed, the monthly line covers site care while you adjust household fees; outright purchase is on the pricing page if you want the build paid up front. Shared intake for several practitioners is quoted on the therapy centre page.
We usually deliver within usually within 7–14 days with 2 design rounds on the bespoke layout.
A free website review, or a free consultation
A free website review if you already have a public site, or a free 20-minute consultation if you do not.
Growth when several audiences are live URLs.
Several family doors: Growth Managed £249/£69, then £49; one family offer may use Standard Managed; outright £650/£995. Prices include VAT. Centre intake for multiple practitioners is quoted separately.
Managed · recommended
£149
setup
+ £49/month
Then Website Care at £39/month after 12 months.
Start your managed websiteGrowth Managed
£249
setup
+ £69/month
Then Growth Website Care at £49/month after 12 months.
Choose GrowthOr buy outright
£650
or £995
Pay in full, or across 3 payments. Those payments are not the managed plan.
See outright pricesPrices include VAT. Your domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.
See what is includedQuestions
- Do I need a page for every family member?
- No. We add a URL when the reader or practical offer changes. Four pages that repeat the same paragraph become one.
- Can families and referrers share one form?
- They can when fields stay short and the page states what not to include. We add a separate referral note when colleagues need a different address.
- Does this studio provide family therapy?
- No. We plan and build the public website. Treatment stays in your clinical work.
Ready for a clear next step?
Request a free website design review if you already have a site, or book a free 20-minute consultation if you are starting from scratch.
Or email hello@therapistwebsitestudio.co.uk.
Sources
Checked 4 October 2026. These pages explain the public rules. They are not a ranking promise.