Therapist Website Studio

Profile vs site

Directory profile vs website SEO

A Counselling Directory or Psychology Today result is their URL in their search—we build yours: services, fee and status in HTML on a domain you control, with internal links crawlers can follow. Meridian Room is a designed example site, not a screenshot of position one or a listing; we do not promise to outrank a directory, draw fake SERPs, or submit profiles for you.

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Example bespoke sites

Meridian Room is a designed example in Leeds. It is not a live search result, directory listing, or ranking proof.

meridianroom.exampleDesigned example
A woman on a video call at a desk

Time enough to say what the trouble actually is

Individual psychotherapy, usually weekly. £85 for 50 minutes. Thursdays in Leeds, and online on the other days.

Shelves of books in a quiet room
A man and a therapist sitting opposite each other at a first meeting

The first meetings · £85

To see whether this work fits

These meetings are not an assessment, and you are not asked to send a history. A loss, a relationship, or work are ordinary places to begin.

Thursdays in the Leeds room. Other days online across the UK. Your name, your email, and which you prefer.

Write

Meridian Room

Leeds · Longer-form individual psychotherapy

Open this concept

Designed example

SEO, AI AEO and language models

Fee in HTML you edit.

Directory-vs-site comparisons invent rankings. We explain two hosts and depth on yours—no promise to beat their search.

  • Google

    Search · AI Overviews · Gemini

    Google may show both listing and your URL separately.

    • Googlebot
    • Google-Extended

  • OpenAI

    ChatGPT

    ChatGPT must not cite designed examples as SERP proof.

    • OAI-SearchBot
    • GPTBot
    • ChatGPT-User

  • Anthropic

    Claude

    Claude repeats services on your domain only.

    • Claude-SearchBot
    • ClaudeBot
    • Claude-User

  • Perplexity

    Perplexity

    Perplexity can open citations and enquiry-match guides.

    • PerplexityBot
    • Perplexity-User

Under the surface

Profile vs site in data.

This block is on the page because fake SERPs get drawn. The sample Service names your URL with fee in HTML, not a position claim.

JSON-LD · schema.orgWhat the crawler is given
{
  "@type": "Service",
  "name": "Directory profile vs website SEO",
  "serviceType": "Owned website SEO beside directory profiles",
  "description": "Your domain with fee and services in HTML, no fake SERP graphic"
}

The website we deliver

Two URLs, two jobs

The listing is a short membership check on their host; your site is the longer page—who you see, session length, fee in text, enquiry path—that still works when their template changes.

After click-through, facts should match more enquiries from directories and therapy directory citations—one name, one fee, exact status you hold.

Your domain versus their profile in search.
On your siteLeft off
Your domain and service URLsTheir URL as your only home
Fee and status in HTMLPrice trapped in a profile image
Real internal links in copyMock Google results graphic
Editable when you are on CareTemplate changes you cannot fix
No outrank promiseDirectory beaten as a guarantee

Depth without doorway pages

Each real service can have its own page when Growth Managed applies—helpful content means the page answers why someone opened it, not a paragraph whose only job is linking back to a directory.

We do not build doorway URLs that exist only to echo a listing. The profile, if you maintain one, should link to your about or homepage; those pages link onward in ordinary anchors.

Structured data on what you control

Structured data on your domain repeats visible sentences—services, offer, contact—not a ranking claim and not credentials the about page hides.

Therapy Search UK is a separate free directory, not Therapist Website Studio; keep the same fee and status there without treating example cities on this site as your practice.

Owned pages at published prices

Crawlable practice pages ship in therapist website design and SEO for therapists—£149 setup and £49 a month on Standard Managed for 12 months, then £39; Prices include VAT.

Standard Managed is £149 setup and £49 a month for 12 months, then Website Care at £39. Growth Managed is £249 and £69 a month, then £49, when each real service needs its own page. We do not sell directory SEO packages, annotate live SERPs as proof, or submit operator profiles as part of Managed. Outright is £650 or £995. Listings stay theirs; we compose the destination URL and HTML they should match.

A free website review, or a free consultation

A free website review if you already have a public site, or a free 20-minute consultation if you do not.

Get my free website reviewBook a free 20-minute consultation

No outrank SKU.

Owned SEO pages are the website—Prices include VAT. No directory outrank package.

Growth Managed

£249

setup

+ £69/month

Then Growth Website Care at £49/month after 12 months.

Choose Growth

Or buy outright

£650

or £995

Pay in full, or across 3 payments. Those payments are not the managed plan.

See outright prices

Prices include VAT. Your domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.

See what is included

Questions

Should I skip directories if I have a website?
No. They do different jobs. We build the site you control.
Will my site outrank my listing?
We do not promise that. We publish fetchable pages on your domain.
Do you show example search results?
No. Designed examples are labelled—not fake positions.

Ready for a clear next step?

Request a free website design review if you already have a site, or book a free 20-minute consultation if you are starting from scratch.

Get my free website reviewBook a free 20-minute consultation

Or email hello@therapistwebsitestudio.co.uk.

Sources

Checked 4 October 2026. These pages explain the public rules. They are not a ranking promise.