Therapist Website Studio

Squarespace and WordPress

Squarespace and WordPress can both hold a deep practice site.

Squarespace documents URL mappings and an SEO checklist. WordPress.org documents SEO. Content depth is the pages you write, not the logo. We do not pick a winner.

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Example bespoke sites

Linden Walk is a designed example of a practice website. Linden Walk is a designed site, not a Squarespace template and not a WordPress theme.

lindenwalk.exampleDesigned example
Linden WalkWrite
A sunlit path through woodland

Edinburgh · online across the UK

Counselling and psychotherapy, named apart.

Choose the work that fits. Each has its own page, its own fee, and the same short way to write.

A counsellor and a client talking in chairs by a window

Counselling

A weekly place to start

£70

50 minutes · Edinburgh room or online

A weekly session for something you want to work on now. For adults, in Edinburgh or online.

Psychotherapy

Longer work, with its own page

£85

50 minutes · the pattern underneath

For a pattern that keeps returning, when a single conversation is not enough. Its own page, and its own fee.

Two women in conversation during a psychotherapy session

Which are you asking about?

The form asks for counselling or psychotherapy, so the reply matches the work. It does not ask you to explain a history.

Name, email, which route, and Edinburgh or online.

Write

Linden Walk

Edinburgh · Counselling and psychotherapy as separate pages

Open this concept

Designed example

SEO, AI AEO and language models

Squarespace or WordPress for a therapy site, ready for the four answer engines.

We focus on crawlable HTML and structured data for the Squarespace or WordPress for a therapy site. Google, ChatGPT, Claude and Perplexity are where that service shows up. The design is the easy part.

  • Google

    Search · AI Overviews · Gemini

    Google can retrieve the Squarespace or WordPress for a therapy site because Squarespace or WordPress for a therapy site puts deep practice pages on either host, with no ranking claim in ordinary HTML, where a crawler can read it without a script.

    • Googlebot
    • Google-Extended

  • OpenAI

    ChatGPT

    ChatGPT search reads the page once OAI-SearchBot fetches it, where the Squarespace or WordPress for a therapy site sentence a model can cite is deep practice pages on either host, with no ranking claim, not a broader label.

    • OAI-SearchBot
    • GPTBot
    • ChatGPT-User

  • Anthropic

    Claude

    Claude indexes the page as text: structured data for Squarespace or WordPress for a therapy site repeats deep practice pages on either host, with no ranking claim and does not add a claim the page does not show.

    • Claude-SearchBot
    • ClaudeBot
    • Claude-User

  • Perplexity

    Perplexity

    Perplexity can cite the Squarespace or WordPress for a therapy site because the next public link from Squarespace or WordPress for a therapy site is a real page on this site, beside deep practice pages on either host, with no ranking claim.

    • PerplexityBot
    • Perplexity-User

Under the surface

Squarespace or WordPress for a therapy site, shown as data.

This block is on the page because Squarespace comparisons invent a ranking gap, so the structured difference is the pages, not a winner. That is the layer we focus on and care about, and the sample matches the Squarespace or WordPress for a therapy site a person can read.

JSON-LD · schema.orgWhat the crawler is given
{
  "@type": "Service",
  "name": "Squarespace or WordPress for a therapy site",
  "serviceType": "Squarespace and WordPress for therapy websites",
  "description": "deep practice pages on either host, with no ranking claim"
}

The website we deliver

The Squarespace or WordPress for a therapy site we deliver

A Squarespace site can have a page per service, a fee in text, and a mapped redirect when an address changes. A WordPress site can do the same, with themes and plugins you or someone else must update. Depth is the writing: who it is for, the session, the fee, the status. A one-paragraph homepage is thin on either platform. We build that depth when you commission the studio site. We do not tell you Squarespace is only for brochures.

The usual way in for Squarespace or WordPress for a therapy site is Standard Managed: £149 setup and £49 a month for 12 months, then Website Care at £39. Growth Managed is £249 and £69 a month when each real service needs its own page, then £49. Prices include VAT. Outright is £650 or £995. The domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.

How this Squarespace or WordPress for a therapy site is built for search and AI answers

Helpful content is the page, not the builder. Structured data names the service the heading names. We do not add a line that one CMS is preferred by Google. Their fees change on their pages. Ours do not, and they are the managed and outright prices already published. The same facts sit in the HTML and in structured data, so Google, ChatGPT, Claude and Perplexity can quote deep practice pages on either host, with no ranking claim.

Operations, not a league

Editing on Squarespace is their editor. Editing on WordPress is the admin and the plugins. Both can publish a clear fee. Neither removes the need to update that fee when you change it.

A move either way is a URL map. Rankings can fluctuate. A 301 is not a promise that a position holds, and it is not a loss we announce.

What we publish for Squarespace or WordPress for a therapy site, and what we leave off.
On the page we buildLeft off
Depth of the pagesDepth blamed on the logo
Mappings from their docsA claim Squarespace cannot redirect
No Google preference inventedA winner
Studio price publishedTheir price plus a guess

What stays with you

We do not rank Squarespace against WordPress, and we do not quote their subscriptions. You approve the public words. We do not write treatment, consent forms or clinical records, and we do not promise a ranking, an enquiry total, or a mention in an AI answer.

A free website review, or a free consultation

A free website review if you already have a public site, or a free 20-minute consultation if you do not.

Get my free website reviewBook a free 20-minute consultation

Squarespace or WordPress for a therapy site, on the published price.

Squarespace or WordPress for a therapy site is part of the published website offer. It is not a new price, and it does not buy rankings or AI mentions.

Growth Managed

£249

setup

+ £69/month

Then Growth Website Care at £49/month after 12 months.

Choose Growth

Or buy outright

£650

or £995

Pay in full, or across 3 payments. Those payments are not the managed plan.

See outright prices

Prices include VAT. Your domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.

See what is included

Questions

Is Squarespace too simple for a practice?
No. A thin site is a writing problem. The tool can hold a page per service.
Does WordPress rank better?
We do not say that.
What do you charge to rebuild?
The published website price, with redirects mapped.

Ready for a clear next step?

Request a free website design review if you already have a site, or book a free 20-minute consultation if you are starting from scratch.

Get my free website reviewBook a free 20-minute consultation

Or email hello@therapistwebsitestudio.co.uk.

Sources

Checked 4 October 2026. These pages explain the public rules. They are not a ranking promise.