Keyword research
We research the words from the work you offer, not from a volume sheet.
The first list is the services, the title you hold, and the place or the online reach. Search Console can show queries later, on a property that is yours. We do not invent monthly searches.
Example bespoke sites
Linden Walk is a designed example of a practice website. Linden Walk is not a keyword case study. It is a designed example.

Edinburgh · online across the UK
Counselling and psychotherapy, named apart.
Choose the work that fits. Each has its own page, its own fee, and the same short way to write.

Counselling
A weekly place to start
£70
50 minutes · Edinburgh room or online
A weekly session for something you want to work on now. For adults, in Edinburgh or online.
Psychotherapy
Longer work, with its own page
£85
50 minutes · the pattern underneath
For a pattern that keeps returning, when a single conversation is not enough. Its own page, and its own fee.

Which are you asking about?
The form asks for counselling or psychotherapy, so the reply matches the work. It does not ask you to explain a history.
Name, email, which route, and Edinburgh or online.
WriteLinden Walk
Edinburgh · Counselling and psychotherapy as separate pages
Designed example
SEO, AI AEO and language models
counselling keyword research we do, ready for the four answer engines.
We focus on crawlable HTML and structured data for the counselling keyword research we do. Google, ChatGPT, Claude and Perplexity are where that service shows up. The design is the easy part.
Google
Search · AI Overviews · Gemini
Google can retrieve the counselling keyword research we do because counselling keyword research we do puts the services you offer, then the queries your own Search Console later shows in ordinary HTML, where a crawler can read it without a script.
- Googlebot
- Google-Extended
OpenAI
ChatGPT
ChatGPT search reads the page once OAI-SearchBot fetches it, where the counselling keyword research we do sentence a model can cite is the services you offer, then the queries your own Search Console later shows, not a broader label.
- OAI-SearchBot
- GPTBot
- ChatGPT-User
Anthropic
Claude
Claude indexes the page as text: structured data for counselling keyword research we do repeats the services you offer, then the queries your own Search Console later shows and does not add a claim the page does not show.
- Claude-SearchBot
- ClaudeBot
- Claude-User
Perplexity
Perplexity
Perplexity can cite the counselling keyword research we do because the next public link from counselling keyword research we do is a real page on this site, beside the services you offer, then the queries your own Search Console later shows.
- PerplexityBot
- Perplexity-User
Under the surface
counselling keyword research we do, shown as data.
This block is on the page because keyword research is often a spreadsheet of invented volumes, so the service list is shown because it is the only source we will use before you have data. That is the layer we focus on and care about, and the sample matches the counselling keyword research we do a person can read.
{
"@type": "Service",
"name": "counselling keyword research we do",
"serviceType": "Keyword research for counselling websites",
"description": "the services you offer, then the queries your own Search Console later shows"
}The website we deliver
The counselling keyword research we do we deliver
Before a site has data, research is an interview. You tell us the work, the people who enquire, and the words you are willing to use in public. We look at the live pages of practices only as a reminder of structure, not as a chart of who ranks. We do not scrape a keyword tool and paste a volume. After launch, Search Console on the verified property can show the queries that already reached you. Those numbers stay in the account. They are not reprinted here as if they were universal.
The usual way in for counselling keyword research we do is Standard Managed: £149 setup and £49 a month for 12 months, then Website Care at £39. Growth Managed is £249 and £69 a month when each real service needs its own page, then £49. Prices include VAT. Outright is £650 or £995. The domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.
How this counselling keyword research we do is built for search and AI answers
A page is built for a real offer, with the fee in the HTML, so a query and an AI answer have a sentence to quote. Structured data repeats that sentence. If a query in Search Console is a service you do not offer, we do not add a page to chase it. If it is a service you do offer and the page never says so, we add the sentence. That is the research loop. The same facts sit in the HTML and in structured data, so Google, ChatGPT, Claude and Perplexity can quote the services you offer, then the queries your own Search Console later shows.
What we refuse to print
No monthly search volume, no difficulty score, and no “people also search” list copied from a tool we do not cite.
A free review can look at a public URL. It is not a keyword report with invented figures.
| On the page we build | Left off |
|---|---|
| Services you offer | A tool’s volume column |
| Your Search Console, later | Someone else’s queries |
| A page only for a real offer | A page for a phrase you do not do |
| No difficulty score | A chart that looks measured |
What stays with you
We do not invent search volumes, and we do not publish another practice’s Search Console. You approve the public words. We do not write treatment, consent forms or clinical records, and we do not promise a ranking, an enquiry total, or a mention in an AI answer.
A free website review, or a free consultation
A free website review if you already have a public site, or a free 20-minute consultation if you do not.
counselling keyword research we do, on the published price.
counselling keyword research we do is part of the published website offer. It is not a new price, and it does not buy rankings or AI mentions.
Managed · recommended
£149
setup
+ £49/month
Then Website Care at £39/month after 12 months.
Start your managed websiteGrowth Managed
£249
setup
+ £69/month
Then Growth Website Care at £49/month after 12 months.
Choose GrowthOr buy outright
£650
or £995
Pay in full, or across 3 payments. Those payments are not the managed plan.
See outright pricesPrices include VAT. Your domain stays in your name. The monthly fee is management, and the site is not paid off when the fee drops.
See what is includedQuestions
- Should I buy a keyword tool first?
- No. Bring the services. Volumes are not part of this offer.
- When does Search Console help?
- After the site is live and the property is verified. The queries are yours.
- Will you name competitors?
- We do not publish a ranking table of other practices.
Ready for a clear next step?
Request a free website design review if you already have a site, or book a free 20-minute consultation if you are starting from scratch.
Or email hello@therapistwebsitestudio.co.uk.
Sources
Checked 4 October 2026. These pages explain the public rules. They are not a ranking promise.
